December 2024

My Wife is the greatest salesperson I’ve ever met! …formally, she has never worked a day in sales, but she has all of the traits of an effective salesperson. We met at Church… She approached me after one of our services. Her opening line – “I heard you work in HR……………I could use help with my resume.” I agreed to help, but I sat on it for 3 weeks… I finally made the time to call her. Turns out she was actually happy with her resume and didn’t need help… She wanted to get to know me and the cry for resume help was her way of breaking the ice… …7 years of blissful marriage and 2 kids later…her method to gain my attention worked (deal closed). Lessons for all sales professionals (…and everyone else): 1️⃣ My Wife was fearless. She didn’t let the potential of a “no” hinder her. She knew what she wanted and pursued it 2️⃣ She sold without selling – “I’ll share my resume with you, and we can talk about it” (it contained her email and direct number)… 3️⃣ She did her research beforehand (“I heard you work in HR”) and she used something that was familiar to me (i.e., resume talk), which lowered my guard and made me receptive to more conversations with her…(I was also new to the Church) 4️⃣ She waited patiently for 3 weeks. Sometimes you have to let the deal unfold without being too pushy… The fact that I was oblivious to her true motive is secondary (most men are). It was her approach that taught me a great life and professional lesson Kudos to a good Wife, and the greatest salesperson this world has ever seen.